Glossary
Glossary for online sellers
The words that come up when you run COD orders, couriers and WhatsApp Business, explained in a sentence or two.
COD, RTO and waybills
WhatsApp Business API terms
Template categories
AI and MCP
Terms
| Term | Meaning |
|---|---|
| COD | Cash on delivery: the customer pays the courier when the parcel arrives. |
| RTO | Return to origin: a parcel that goes back to the seller after a failed or refused delivery. |
| Waybill (AWB) | The shipping label and tracking number a courier issues for a parcel. |
| Fake update | A courier status, like refused or unreachable, that the customer says didn't happen. |
| WhatsApp Business API | Meta's platform for businesses to message customers at scale through software like Vrobo. |
| Template | A pre-approved message format required to start a WhatsApp conversation. |
| Utility template | A template about something the customer already did, like an order or shipment. |
| Marketing template | A template that promotes products, offers or announcements. |
| 24-hour window | The period after a customer's last message when you can reply freely. |
| Coexistence | Using one number on both the WhatsApp Business app and the API. |
| IVR | Interactive voice response: an automated call where the customer answers with keypresses. |
| Flow | An automation in Vrobo made of triggers, messages, conditions and actions. |
| MCP | Model Context Protocol: the open standard AI assistants use to work with apps like Vrobo. |
| Upsell | Offering an extra product to a customer who is already buying. |
Keep reading
Utility vs marketing
How Meta decides whether a WhatsApp template is utility or marketing, why it changes the price, and examples for online stores.
WhatsApp pricing in Egypt
How WhatsApp Business API pricing works for Egyptian stores: per-message categories, the free customer service window, who you pay, and how to keep costs down.
Error 131047
Error 131047 means more than 24 hours passed since the customer's last message, so a free-form reply can't be sent. Here's why it happens and how to fix it with a template.
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